Is Multi-Level Marketing a Legitimate Business Model or a Pyramid Scheme?
I’m sure you’ve heard of MLM – multi-level marketing. Personally, I’ve always associated this business model with overpriced products and armies of...
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Is AI the Final Invention of Humanity, or the Start of a New Era?
Is artificial intelligence humanity’s final invention? A creation so powerful it could eventually replace us, leaving humanity behind like the ruins of...
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The Math Behind Loyalty: From Tribes to Billion Dollar Companies
Loyalty is a word that has shaped empires, defined relationships, and now, perhaps surprisingly, drives trillion-dollar industries through a single column in...
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5 Reasons Why You Might Not Need a CRM System
Okay, let’s address the elephant in the room. Do you need a CRM system? I often hear entrepreneurs, business owners, and managers...
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How to Build a Sales System That Works Without You
I’ve been a consultant for nine years, helping clients digitize their sales processes. But the longer I’m in this business, the more...
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How to Build a System That Turns Strangers into Paying Customers
What do marriage and selling a car have in common? Actually, more than you think. Would you propose on a first date?...
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4 CRM Implementation Mistakes That Destroy Companies
In the past two years, I’ve been noticing something concerning: companies are making critical mistakes that not only cause their CRM implementations...
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The Truth About KPIs: What You Need to Know Before Implementing Them
I think that KPIs are the single most misunderstood concept in digitalizing a business. In this article, I want to uncover some...
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Big Firm or Small Consultancy? Which Should You Hire?
Should you hire a BIG company with a BIG, well-established name, or should you hire a small consulting company that may be...
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How to Implement Any Software with a Zero Failure Rate
Around 95% of major software implementations start in the worst possible way. What usually happens? Management sits down and begins to imagine...
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